White sage is a perennial shrub with silver-gray leaves. White sage is an important and sacred plant for Native Americans. This sage has the strongest scent of all of our sages. After clearing and cleansing, extinguish your sage stick by gently pressing it into the abalone shell or a clay dish, glass bowl or ashtray. You can also allow it to burn out on its own. Once you're ready, hold the sage at a 45-degree angle, light it using your match or candle, and let it burn for about 20 seconds. Wait 20-30 minutes to allow the sage smoke to reach maximum potency.